SEO No More

Someday, probably there will be Search Engine Optimization no more. Especially for the Google search engine. Matt Cutts has submitted this plan to Mark Jackson, a contributor at searchenginewatch.com, on one occasion.

So that’s the sort of thing where we try to make the GoogleBot smarter, we try to make our relevance more adaptive so that people don’t do SEO—we handle that

Responses appear on this statement. Some argue the action of SEO will die slowly. But there is also the opinion this is an official recognition of 'the Google' that Google hates those who managed to appear to be due to the number one SEO action.